Usada. Número 184 Innovation happens naturally when you dream big.” Joon Yong Park, see page 30. February 2011. Inspiration Technique Great Design. Inside Rilla Alexander Container PLUS Make your client’s budget work harder Sarah King. Sig Vicious. The Agency Paul Farrell • Nice Shoes · Sauerkids Routes to mobile design discussed The latest design books and apps Gary Taxali • Firstborn in profile Your portfolios on show & more. Self-promo on a budget. Design and print a stunning promo mailer for less than a tenner! Master the art of rebranding. From Myspace to small businesses: leading agencies reveal the secrets of re-imagining your client’s identity. PLUS 26 PAGES OF EXPERT DESIGN TUTORIALS! Future HERIA WITH STARA. Dave McKean: The iconic creative on why he thinks of himself as ‘the Devil’s pencil sharpener